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8 Powerful Benefits of Magento 2 Migration to Your Business

Kesaveram MP
February 19, 2020 |

Magento 2, the only powerful eCommerce platform with robust features for your business. Get it implemented from our Magneto development team.

If your e-commerce business is still operating in Magento 1, Now it’s time to migrate and see what difference it means for your business. Magento 2 is one of the major platforms used by over 1.2 Lakh websites around the world. A study conducted by Alexa reveals  20% of e-commerce sites in Alexa Top 1 Million sites use Magento as its platform.  Isn’t this convincing enough to choose Magento 2 as your platform now? If not, then take a look at these unique benefits that it brings to your online store.

How Does Magento 1 to Magento 2 Migration Benefit You?

Exclusive Databases

Magento 2 has overcome the difficulty of using a single database to cater information on Product data, orders and checkouts. Admins and developers are now able to utilize separate databases to access the information. This eliminates system failure and database overload, thereby making it easier to hire a certified Magento developer for further enhancement of your e-commerce store.

Advanced SEO Suite Ultimate

To maximise the potential of the e-commerce platform, this SEO suite ultimate plugin has been introduced . The rich snippets feature of this plugin will boost sales and enables web crawlers to understand the product descriptions accurately. This advanced SEO Suite offers dynamic meta templates that helps to create meta data for category and product page elements.

The default Magento sitemap functionality saves merchants from the tedious process of manually creating an XML sitemap. Improvisation of store indexation and eliminating duplicate content are the key aspects of this plugin which results in better search engine ranking.

Ajax Cart Extension

Ajax (Asynchronous Javascript + XML) is a set of web development techniques using many web technologies on the client side to create asynchronous web applications. Ajax cart extension uses an innovative way for adding products to the cart which significantly improves the user experience by reducing the load on your hosting software. Ajax cart uses javascript to add items to the shoppers cart without reloading the entire page.

Customers who receive coupons are likely to visit your online store again and repeat purchase each time. Ajax pro extension supports coupon code in the shopping cart page which increases the conversion rate for your business.

Improved Catalog Browsing

Search functionality of Magento 2 core has been strengthened. Elasticsearch has been set as the default search engine for enterprise edition. This allows customers to find products more quickly and efficiently on your Magento Store. Instant search results with search autocomplete, returning accurate and relevant results after analyzing synonyms are unique benefits of Elasticsearch.

Improved Catalog Browsing

RabbitMQ in Magento 2

RabbitMq is an open source message queue framework that provides visibility on messages and helps to reduce your workload when integrating to a new system. It stores the messages and gives your applications a common platform to send and receive messages. This software could be of more help in situations where Magento needs to communicate with an ERP system. Another advantage of RabbitMQ is that it runs on many operating systems and cloud environments, thus providing a wide range of developer tools for most popular languages.

Advanced Targeting and Promotion

Creating a unique shopping experience for your customers is the primary responsibility in this ecommerce era. Magento 2 Enterprise edition fulfills this responsibility by targeting customers with tailor made display content based on their order history, customer address and shopping cart information.

Customer segmentation is the most unique feature available in Magento 2. Customer segments can be created based on customer activity on your e-commerce store. This ensures delivery of right content to visitors and enhances customer retention for your business. Reports can be generated that allow merchants to measure the number of customers in each segment and export the data for external use.

Read Also: Magento Multi-Store Guide

Email Reminders

This unique feature allows merchants to send automated emails to customers based on their shopping cart or wish list activity. Email reminders can also be used to send coupon code as an incentive. You can create separate batch of Email reminders to send out coupon codes that are automatically generated.
This gives you more control over the offers that are associated with each batch. All of these will encourage the customers to return again and make a purchase.

Multiple Admins

Magento 2 has eliminated the limitation of a single admin user to engage with product data. Allowing multiple administrators access the product data has enabled easy monitoring of your online store products. In a large e-commerce space, this will help multiple admins to monitor and engage the entire catalog at ease.

Now that you know migration to Magento 2 is inevitable. you’ve to be ready with the checklist mentioned below to kickstart the migration process. So, read on!

Migrate To Magento 2

Checklist for Magento 2 Migration:

How long does it take to migrate from Magento 1 to Magento 2?

The duration for migration from Magento 1 to Magento 2 for an enterprise will take around 5-7 months approximately. This may vary across the websites since it involves complexity of each site and budget of store owners. Do you wonder why it takes such a long time?

The reason being that the migration process needs to be done perfectly to ensure zero data loss. The only possible way to achieve such perfect migration takes some time. By allowing your Magento store to migrate for this time period, You will achieve the best results out of it. You will be proud to see your newly upgraded Magento 2 store staying ahead of its competitors.

Are you with the right Magento developers to assist your business?

The most important part of the whole migration process comes here to this one question. An Enterprise level Magento migration starts from transferring the theme, extensions, database assets, custom code, configuring the new site and ends with testing.

The accuracy of the migration process is directly proportional to the number of professionals involved in the process. You don’t have to go in search of Magento certified professionals. We at DCKAP have a team with strong technical expertise and 14+ years of experience. We are proud Magento Professional solution partners and have served 300+ accounts ,implemented 50+ integrations with a powerful team of 25+ Magento Certified professionals and 35 Magento 2 Trained Experts. Click here to contact us and get consultation for your migration plan. You can also browse our DCKAP Store to purchase high quality Magento 2 Extensions.

What if you do not migrate to Magento 2 before June 2020?

Magento 1 end of life! This might sound like a hard statement if you are one among the store owners who still use Magento 1 as your platform. You can find the current version of your Magento platform by logging in to your Magento Admin panel. You can view the current version that appears at the footer of the admin panel.

Things you will miss out if you do not opt to migrate:

  • Magento 1 store owners will lose the support from Magento from June 2020.
  • Your Magento 1 website will load 20% slower than other Magento 2 websites
  • Magento 2 sites will be having a streamlined checkout process whereas your Magento 1 site will follow a six step checkout process.
  • Magento 2 has responsively designed to deliver optimum performance on mobile devices.
  • You will be missing out on security patches which protects your site from unwanted security breaches and site attacks.

6126 websites have chosen Magento 2 enterprise to successfully grow their business. Are you one among the smart decision makers?

Get your Magento 2 store from DCKAP, the best Magento development company.

Migrate to Magento 2 Now!

You are now equipped with the checklist to migrate from Magento 1 to Magento 2. The benefits that Magento 2 brings to your E-commerce is endless. Achieve endless opportunities from your fully optimized Magento 2 Store by exploring these benefits.

Make your customers happy by providing user-friendly shopping experiences, quick relevant results and easy checkout process. I would recommend you to get to know more about Magento 2 migration from DCKAP’s Magento specialists and see the difference by making a healthy decision for your E-commerce store.

References

Kesaveram MP

Kesaveram M P is a Digital Marketer at DCKAP. Having 3+ Years of experience in E-commerce and Digital Marketing, He continually involves himself in going up the learning curve. He works closely with Magento Migration and understands the intricacies of the eCommerce world.

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