DCKAP eSessions 2021

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ADA and Quality Assurance for A Successful Digital Transformation

April 13, 2021

ADA Compliance and QA for A Successful Digital Transformation: B2B Edition

In this session, we will provide an overview of the importance of ADA compliance and how quality assurance and UX/UI design plays an important role in its success. Along with Dotdigital and our ADA expert at DCKAP, the eSession is packed with insights on the ways in which Scosche has been successful in their use of these solutions to improve their site, and how each of these factors has played a part in their continued growth.

Here’s one of the most interactive eSessions that happened on April 13, 2021 with power-packed insights on ADA Compliance and Quality Assurance services.

Key Takeaways:

  • Learn more on ADA Compliance and Why Quality Assurance & UX Matters.
  • Find Out How to Improve the Customer Experience!
  • An Insider’s Look at Scosche, their Successes and the Journey to B2B.
  • Hear from B2B eCommerce Experts from DCKAP and dotdigital.

Agenda

10:00am - 11:00am EST

Pre-Event Networking Room

11:00am - 11:05am EST

Housekeeping With Catherine Sulskis

11:05am - 11:30am EST

B2B eCommerce at Scosche

Michael Amaladhas, Chief Information Officer at Scosche Industries

11:30am - 12:00pm EST

Importance Of ADA And QA As The Backbone Of eCommerce Websites

Sivaranjani R, ADA Compliance and Quality Assurance Lead, DCKAP

12:00pm - 12:30pm EST

5 Marketing Channels You Need to Prioritize

Dan Griffin, Alliances and Business Development Leader, Dotdigital

12:30pm - 1:30pm EST

Post-Event Networking Session

eSession Host :

Catherine Sulskis
Marketing & Partnerships at DCKAP

Our Speakers

MICHAEL AMALADHAS

Michael Amaladhas, Chief Information Officer at Scosche Industries

Michael Amaladhas has over 25 years of experience in high tech and he is responsible for information technology and digital strategy at Scosche. He oversees business applications, hardware infrastructure, data and security. He holds a masters degree in Computer Management from the University of Pune. He is the architect of both B2B and B2C e-commerce implementations at Scosche.

SIVARANJANI RAMAMOORTHY

ADA Compliance and Quality Assurance Lead, DCKAP

Sivaranjani is an ISTQB Certified Foundation Level Quality Assurance professional with more than eight years of experience in QA Testing. She is the ADA and QA Lead at DCKAP. Being a quality advocate who believes delivering high quality products is team work. She loves collaborating with teams and optimizing processes, tools and methodologies to have a quality delivery to the stakeholders. Experienced in implementing accessibility programs to make continuous improvements, upskill website accessibility to the end user based on WCAG 2.1 AA guidelines.

DAN GRIFFIN

Head of Partnerships, Americas, Dotdigital

Dan Griffin is a 20 year Martech and CRM industry veteran. He has worked delivering business outcomes with customer experience and CRM technologies with some of the most recognized brands in the world. He is responsible for dotdigital’s partner ecosystem in the Americas focused on revenue expansion and helping partners deliver incredible outcomes for their shared customers.