Speaker SeriesOn-Demand Webinars

An Insightful session with Alan Kent

By August 10, 2020 No Comments
Speaker Series Special Episode

All Things Google Merchant Center with Alan Kent

August 19, 2020

10:30 AM to 11:30 AM EST


Alan Kent

Alan Kent

Developer Advocate

Speaker Series Featuring Alan Kent

Speaker Series is an ongoing virtual webinar that happens every week, where we spotlight the distinguished thought leaders, technology masters and change-makers around the globe to address on varied topics which matters to the community most.

About the Virtual Session

This week is dedicated to Google Merchant Center

Would you like to know how Google Merchant Center can help you reach more shoppers/customers?

Join us to hear from Alan Kent – Developer Advocate @ Google – as he describes strategies to get your data into Google Merchant Center thereby making your products more visible to shoppers across the globe through all of the Google platforms.

What else? The Google Shopping tab is now free for participation and every product listing now contributes to organic search results. He is about to talk more on leveraging Google to simplify the entire listing process.

Join us for the lively insights every Friday from industry experts and to build connections with SMEs.


Session 1 ( 10.30 AM to 11.00 AM EST )
Why should an eCommerce leverage Google Merchant Center?

Session 2 ( 11.00 AM to 11.30 AM EST )
Fireside chat and Q&A

Key Takeaways

  • Keep up to date with recent changes on Google Merchant Center
  • How Google Merchant Center now relates to Google Search organic listings, ads, and free Google Shopping Tab listings.

Our Speaker

Alan Kent

Developer Advocate



Alan Kent joined eBay from Australia in 2011 as VP of Search Engine Engineering. In 2013, he joined the Magento team, becoming VP of Architecture during the spinout from eBay. Now Alan is a Developer Advocate at Google promoting best practices for eCommerce on the web.

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