Conversational Commerce Tactics for DTC brands to increase CLV by Billy McClennan
Billy McClennan manages strategic partnerships for Gorgias on the West Coast and Asia-Pacific regions. Gorgias is the #1 rated eCommerce Helpdesk and works with some of the biggest brands like Steve Madden, Rothy’s, and Timbuk2.
Prior to joining Gorgias, he helped launch an MIT founded Direct-to-Consumer brand (humon) back in 2017, scaling the company’s revenue by 30% month over month. His role involved designing their eCommerce website using Shopify, scaling digital advertising spend, setting up logistics operations, and building strategic partnerships with international distributors.