Product Marketing Manager

Chennai
Posted 3 months ago

Corporate Overview

DCKAP is a customer-centric eCommerce service provider dedicated to growth oriented mid-market and enterprise branded manufacturers and distributors in both B2C and B2B. DCKAP delivers eCommerce products and solutions using Magento and Shopify Plus.

Headquartered in Fremont, California, and offices in Long Beach and Chennai, DCKAP is trusted worldwide delivering high-performance eCommerce web portals.

Why work at DCKAP?

At DCKAP, you will be a part of effervescent marketing team where you can brainstorm, analyze and execute innovative marketing plans which shape the outlook of the company. You would own the complete spectrum of Marketing for one of our eCommerce Products portfolio. If you live and breathe digital marketing, we want to talk to you.

Primary Job Responsibilities

  1. Proven skills in Product Digital Marketing that includes Market Analysis, Competitor Research, Content Development, PPC Campaign Management, Social Media Management and Email campaigns.
  2. Brainstorm new and creative growth strategies
  3. Expertise in devising & executing a go-to market strategy for Products, preferably in the eCommerce space.
  4. Capability to drive marketing campaigns that provides a great brand visibility thereby assisting in lead generation.
  5. Ability to analyze data and derive insights. Should be well versed in Analytical tools (like Google Analytics) to measure traffic and campaign effectiveness.
  6. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  7. Market SaaS / Cloud based products may be an added advantage

Job Requirements

  1. On hands experience in ideating, planning and executing successful marketing campaigns for Technology or Product companies
  2. In-depth knowledge about eCommerce industry and the technical disruptions happening around that space.
  3. Excellent written and oral Communication skills.
  4. Google Ad-word campaigns.
  5. Creative blend in designing info graphics, videos, email templates for the marketing campaigns
  6. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Equal Opportunity Employer

DCKAP is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, national origin, pregnancy status, sex, age, marital status, disability, sexual orientation, gender identity, or any other characteristics protected by law.

Job Features

Job Experience2 - 4 Years
No. of Openings1
Job CodePMM
CountryIndia

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