Exploring the Power of AI, Storytelling, and Innovation in the Sales World
Austin, TX—In the Driven by DCKAP podcast, Nishit Asnani, Co-founder of AI sales tool Sybill, shares how AI is transforming sales strategies for manufacturers, distributors, and ERP users. The podcast discussion with Karthik Chidambaram, CEO of DCKAP, highlights how AI can help sales teams streamline operations, close deals faster, and focus on what truly matters—building relationships and winning sales.
Key Highlights:
- Making AI Accessible and Practical: Asnani breaks down how AI tools like Sybill can help simplify tasks for sales teams and offers practical tips on how professionals in any field can start incorporating AI into their daily workflows.
- Writing as a Superpower: Featuring Asnani’s experiences as a writer, the conversation highlights the role of effective communication in building and promoting businesses.
- Building Innovative Products: The story of Sybill’s evolution from a virtual teaching tool during the pandemic to a rapidly growing AI assistant for sales teams offers valuable lessons for professionals and leaders.
Sybill: From Startup to AI-Driven Sales Support
Asnani’s journey with Sybill began during the pandemic, when he and his co-founders created a tool to improve virtual engagement. Initially designed for education, Sybill soon evolved into a sales solution, helping teams streamline workflows with call transcriptions, insights, and follow-up support. This early innovation led Sybill to rapid growth, reaching $100,000 in revenue in 2023 and scaling to $1 million shortly after. Asnani attributes this success to product innovation and strong customer referrals, driven by sales teams eager to adopt AI.
“Sybill takes care of all the back-end work, so you can focus on taking more customer calls and being more present in those conversations,” he explains. Today, Sybill is a valued tool for B2B teams focused on relationship-building over administrative tasks.
Practical AI Tips for Sales and Beyond
Asnani advises mastering AI tools before diving into building them. “Be really good at using AI first and foremost before building it,” he says. He suggests that AI tools like ChatGPT can be used to role-play an important sales presentation or practice responses to potential objections, helping users build confidence and refine their approach. “You can actually learn a lot just by interacting with ChatGPT, asking it to give you constructive feedback like a tutor,” he adds, highlighting that AI can boost productivity and skill development without requiring programming expertise.
The Power of Writing
Asnani emphasizes writing as a critical skill, not just for content creation but as a tool for organizing and refining ideas. Writing, he explains, helps him clarify his thoughts, leading to more focused and effective decision-making. This passion for clear communication even led Asnani to oversee marketing at Sybill, where he recognized that well-crafted messaging could play a major role in attracting and retaining customers. Whether drafting a strategic plan or responding concisely, strong writing remains foundational for success in any field.
AI as a Sales Assistant—and More
This episode of Driven by DCKAP provides B2B leaders with insights on using AI to improve sales workflows, integrate new technologies, and strengthen communication within teams.
More Information
- For more details, visit the Driven Podcast portal or tune in on YouTube or Spotify.
- For information about ERP integration, check out the DCKAP Distributor Blog.
- Subscribe to the Driven by DCKAP Podcast.
About the Driven Podcast
The Driven by DCKAP Podcast is an audio and video show that explores leaders’ stories, digital journeys, and insights on trends in B2B and distribution. The podcast is hosted by Karthik Chidambaram, Founder & CEO of DCKAP, who grew the company from a start up to a global team of more than 200 employees. DCKAP earns several trust badges by G2.com, the world’s largest tech software marketplace, including category “Leader”, “High Performer Americas” and “Users Most Likely to Recommend.”
About DCKAP
DCKAP is a leader in digital solutions that help distributors systems’ talk to each other. Its technology solutions simplify software integrations, e-commerce, and product information management for B2B companies. DCKAP’s flagship product, DCKAP Integrator, helps distributors and manufacturers to automate data between ERP, e-commerce, and CRM systems. Founded in 2005, DCKAP is a global and distributed team headquartered in Austin, TX. Visit DCKAP at dckap.com or follow on LinkedIn.
About Sybill
Sybill is an AI-powered assistant designed for sales teams, offering features like call summaries, follow-up emails, and deal-level insights based on data from CRM platforms and customer calls. The platform interprets both verbal and non-verbal cues, delivering actionable insights that help professionals close deals with greater efficiency. Sybill is committed to advancing AI-driven tools that empower people to achieve more in their daily work. For more information, visit sybill.ai.
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