How Williams Trading Simplified Warehouse Operations Through Integration
About the Company
For nearly five decades, Williams Trading Co. has been a trusted name in the adult novelty industry. Established as a family-run business, the company has grown into one of the nation’s leading full-line distributors, offering an extensive catalog of over 17,000 in-stock products from the most recognized brands in the market.
They take pride in supporting every sales channel: from traditional brick-and-mortar retailers and large retail chains to ecommerce platforms, Amazon and eBay sellers, and independent consultants.
The Challenge
For years, Williams Trading relied on Distribution One to manage everything from inventory to order processing. It worked well enough, but as the company grew, its warehouse operations began demanding more.
The team wanted greater visibility, better performance tracking, and a system that would let warehouse staff work efficiently. The ERP’s built-in warehouse solution, though functional, had its limitations.
It depended on Windows Remote Desktop connections on consumer tablets, which often caused connectivity issues and unreliable input handling.
Williams Trading knew it was time to take the next step. They wanted a warehouse system that could keep up with their growth and one that wouldn’t slow down their team. That’s when they decided to integrate Deposco, a warehouse management system (WMS) known for its web-based and mobile-friendly design, with their ERP.
The Solution
Once Williams Trading chose Deposco, Distribution One recommended DCKAP Integrator to manage the connection between the two systems. The goal was clear: create a seamless bridge between Distribution One and Deposco, allowing data to move automatically between warehouse and ERP without manual work.
The team at Williams Trading was hands-on from the start. They knew what they wanted, and they collaborated closely throughout implementation. Using DCKAP Integrator’s web interface, their IT team could track the data flow, monitor syncs, and even troubleshoot directly when needed.
The entire process was smooth, with minimal disruption to business operations.
Integration Pipelines
The integration focused on ensuring both systems Distribution One and Deposco stayed perfectly in sync across all critical data points.
DCKAP Integrator delivered a series of pipelines in batches that handled every major operation:
- Product Sync → Distribution One to Deposco
- Inventory Sync → Deposco to Distribution One
- Sales Order Sync → Distribution One to Deposco
- Purchase Order Sync → Distribution One to Deposco
- Shipping Sync → Deposco to Distribution One
- Customer Sync → Distribution One to Deposco
- Vendor Sync → Distribution One to Deposco
These pipelines ensured that every update whether it was a new order, a change in inventory, or an updated customer record reflected instantly across both platforms. The integrated ticketing and monitoring system made it easy to oversee everything in real time.
The Results
Since going live, Williams Trading’s warehouse operations have become noticeably more streamlined and reliable. The integration eliminated manual data entry, reduced errors, and allowed for faster, more accurate fulfillment.
Deposco’s mobile-first design gave warehouse employees the flexibility to work seamlessly from handheld devices, something the previous setup struggled to deliver. Beyond that, the system now captures detailed warehouse metrics, helping management monitor productivity and performance in ways that weren’t possible before.
So, if you have similar disconnected systems or want to streamline your operations, talk to our integration experts today! Let’s make your workflow seamless.
