Kirtika Bhattacharya

Kirtika Bhattacharya is a Sr. Product Marketer at DCKAP, who has spent the last two years writing about how B2B businesses run behind the scenes, with ERP, CRM, EDI, and system integration being her core focus. She works closely with product, marketing, and tech teams to turn complex processes into content that’s clear, helpful, and easy to connect with. She holds a Master’s Degree in Journalism from Jain University. When she’s not writing, you’ll probably find her deep in a book or attempting a workout (with music that’s way too dramatic for the routine).